HP has announced that Bud Light adopted HP digital print technology to produce 200,000 unique, limited-edition Festival cans available at 2015 Mad Decent Block Party music festival events, making Bud Light not only the first beer, but the first brand in the U.S. to use HP SmartStream Mosaic for mass customization. In celebration of the music, culture and artistry the Mad Decent Block Party festival is known for, the U.S.’s best-selling and most popular beer brand sought to capture the energy ...